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Case - Website Volunteer Yukon

Volunteer Yukon is a nonprofit that supports First Nations artists from BC and Yukon, providing resources and opportunities for them to showcase and sell their work. The organization aims to preserve and promote cultural traditions and create a supportive environment for artists to thrive.

Case Study Details

3

Months

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  1. Objective

    Volunteer Yukon is a nonprofit organization that supports individual artists from British Columbia and Yukon First Nations communities. The organization provides resources and opportunities for these artists to showcase and sell their work, while also working to preserve and promote the cultural traditions of their communities.

  2. Challenge

    Despite its important mission and the talent of the artists it serves, Volunteer Yukon struggled to reach and engage potential customers through digital marketing efforts.

  3. Solution

    Volunteer Yukon enlisted the help of a Digitala to revamp its online presence and implement targeted digital marketing campaigns.

  4. Strategy

    Digitala developed a multi-faceted strategy that included building a new website, optimizing the organization's social media accounts, and launching targeted email marketing campaigns. The strategy also included leveraging paid advertising on platforms such as Google AdWords and Facebook Ads to reach a wider audience.

  5. Result

    The digital marketing efforts implemented by our team was successful in significantly increasing the reach and engagement of Volunteer Yukon's online presence. The organization saw a significant increase in website traffic and conversions, as well as an increase in social media followers and engagement.

  6. A: Adept at algorithms

    This helps enhance the website's relevance and SEO performance.

  7. Key Successes

    The digital marketing efforts implemented by our team was successful in significantly increasing the reach and engagement of Volunteer Yukon's online presence. The organization saw a significant increase in website traffic and conversions, as well as an increase in social media followers and engagement.

  8. Lessons Learned

    Through the digital marketing campaign, Volunteer Yukon learned the importance of having a strong online presence and the value of leveraging paid advertising to reach a wider audience. The organization also learned the importance of regularly updating and engaging with followers on social media.

  9. Future Plans

    Building on the success of the digital marketing campaign, Volunteer Yukon plans to continue investing in online marketing efforts to further grow its reach and impact. The organization also plans to continue collaborating with the digital marketing agency to ensure that its online presence remains effective and up-to-date.

  10. 28 Oct 2020

    Successful In Expanding Business World Wide

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